"Celebrity-approved products for Mother's Day"
This offer comes to us from William A. of BlahBlahBlah Public Relations:
"Hi There -" he writes,
"I know it's only March but I wanted to reach out and offer you the opportunity to shill some of my clients' tenuous-celebrity-link-products as potential Mother's Day gifts.
"I'm not offering to pay for this promotion, because that would make it seem like advertising. We are looking for something that looks more like your endorsement, which we are also not offering to pay for because that would make you look like kind of a whore. This way you just look kind of a sap."
I am paraphrasing a little.
"Besides, what could be more fun than writing about some kind of meal delivery service apparently used by JLo, Sarah Michelle Gellar and someone else named Constance Zimmer!
"Or the luxury stroller pushed by Ali Larter, Kelly Rutherford and other people you've never heard of but who have undoubtedly put these buggies through their paces in a series of tests supervised by an independent, accredited consumer product testing agency!
"Hah! We're just kidding about the product testing, of course. But seriously, what else do you need to know about something called The Original Baby Bullet other than that someone famous owns one?
"Looking foward to hearing your thoughts." - Will
Well, Will, I'm wondering who thought it was a good idea to name a product "the baby bullet"? And what does it even mean to be celebrity "approved"? Would more people read my blog if it were approved by Ali Larter? Also, who is Ali Larter? Does she even read my blog?
Photo: Artist's rendering of Ali Larter, who may or may not approve.
From the Shit I Didn't Try to Sell You archives: Eggs are awesome, Tom Sawyer, public relations